Ready to migrate?
Cybersecurity and document classification visualization — sensitivity label migration and link rewriting for Microsoft 365
Product Update

What's New: Sensitivity Label Migration and Link Rewriting for Google Drive

Two new features that close two long-standing gaps in enterprise migrations — label continuity across tenants, and working hyperlinks after Google Drive moves.

Two recurring complaints in post-migration reviews: "half our files lost their sensitivity labels" and "all the links in our documents still go back to Google." Both are now solved out of the box.

The June 2026 release of Cloudiway adds Sensitivity Label Migration to the tenant-to-tenant product line, and Link Rewriting to all Google Drive migration scenarios. Both features are opt-in, require no additional infrastructure, and integrate directly into the standard migration workflow.

Sensitivity Label Migration

Microsoft 365 Tenant-to-Tenant

Labels that travel with the content

Microsoft Purview sensitivity labels are tenant-specific: a label created in the source tenant does not exist in the target tenant. In most migrations this means all labelled content arrives at the destination without any classification, forcing administrators to re-label everything manually — or live with unprotected content.

Sensitivity Label Migration solves this by mapping source labels to target labels before the migration starts. During migration, each file's label metadata is read, looked up in the mapping table, and the corresponding target label is applied to the migrated file. Labels travel with the content automatically.

What it covers:

  • Files in OneDrive for Business and SharePoint Online
  • Encrypted files re-protected with the target tenant's Azure Rights Management keys — so documents remain accessible after migration
  • Flexible mapping: one-to-one or many-to-one, with CSV bulk import for large label catalogues
  • Labels applied at migration time — no post-migration scan required
Read the full admin guide

This feature is particularly relevant for mergers and acquisitions, where the acquiring entity has an established labelling policy that must be enforced on all incoming content from day one. It also simplifies compliance obligations: content arrives in the target tenant already classified, so DLP policies and conditional access rules apply immediately.

When to use each feature

Use Sensitivity Label Migration when…

You are running a Microsoft 365 tenant-to-tenant migration and the source tenant has a Microsoft Purview labelling policy. Any merger, acquisition, or consolidation project where compliance continuity is a requirement.

Use Link Rewriting when…

You are migrating Google Drive content to Microsoft 365 and your users rely on hyperlinks between documents — shared project files, wikis, cross-referenced reports. Any organisation where Google Drive is used collaboratively, not just as file storage.

Both features are independent and can be enabled in the same migration project if the scope calls for it. They are controlled by a single toggle in the Global Settings of the relevant migration object — no extra licensing or API quota is required.

Get started

Both features are available now in the Cloudiway migration platform. To enable them:

  • Sensitivity Label Migration: go to your tenant-to-tenant project, open Global Settings → Sensitivity Labels, configure the label mapping, and run the migration as usual.
  • Link Rewriting: go to your Google Drive migration project, open Files → Global Settings → Link Rewriting, toggle Rewrite Links on, and run the migration as usual.

Full configuration details are in the admin guides linked above. If you have questions or need help setting up label mappings for a complex policy, the Cloudiway support team is available from the support portal.

Ready to try it?

Start a free trial and run your first migration with label and link support enabled.

Start Free Trial →